Buff Monster x Minions x Rusty Lost In Paradise Capsule Launch in Santa Monica

Whitney Port and Rumer Willis attended the Illumination Entertainment and NBC Universal partnership launch with street artist Buff Monster and Australian brand Rusty at a private beachside residence in Santa Monica (July 28). Celebrating the Minions’ passion for the beach lifestyle as highlighted in the Minions Paradise mobile game, now available worldwide from EA, the Minions Lost in Paradise Collection includes t-shirts, denim and board shorts for men; and t-shirts, a maxi dress, denim and swimwear. Known for his iconic The Melty Misfit characters, Buff Monster interpreted key elements from the Minions Paradise game to design the core collection art. The Allah-Las and Clean Spill both performed live while Buff Monster participated in a hand-painted installation on a giant canvas for all partygoers to see. 

 

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Diane Abapo Founder and Editor-in-Chief at SUSPEND Magazine.